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    UX Case Study

    ezEMRx – Redesigning EHR for Real-World Public Health

    Transforming a legacy EHR system into an AI-augmented platform for compliance, collaboration, and efficiency

    TL;DR Summary

    Platform

    Web-based EHR SaaS

    Role

    Lead UX/Product Designer

    Company

    Custom Data Processing Inc.

    Duration

    12 months

    Tools & Team

    Tools:

    Figma, Miro, Jira, Confluence, Zoom, Google Forms

    Team:

    PM, AI Strategist, Engineering Lead, Clinical QA, UX Researcher

    ✅ Outcomes

    ↓ 20%average daily documentation time
    ↑ 70%compliance checklist pass rate
    ↑ 2.3×collaborative notes per patient
    ↓ 35%referral generation time

    Project Overview

    ❗ The Problem

    ezEMRx served public health departments, immunization clinics, and WIC programs — but its outdated interface, inconsistent documentation workflows, and lack of mobile optimization led to clinician burnout and audit anxiety.

    🎯 The Opportunity

    As public health demands grew (WIC modernization, pandemic response, integrated care), there was a clear need for an intelligent, user-friendly platform that minimized manual overhead and increased compliance readiness.

    "How might we reduce documentation fatigue while building trust in AI-assisted compliance and referrals for real-world public health?"

    Strategic Design Goals

    • Empower clinicians with auto-suggestions and override control
    • Simplify compliance with real-time, color-coded audits
    • Unify workflows with cross-role collaborative notes
    • Streamline referrals using AI-based logic and historical outcomes

    My Role & Responsibilities

    Title: Lead UX/Product Designer

    Scope: UX strategy, information architecture, full UI design, and dev handoff

    • Led stakeholder workshops and contextual interviews across 3 states
    • Re-architected platform IA and user flows
    • Designed 40+ responsive screens for 3 user roles
    • Built design system with accessibility tokens and documentation
    • Delivered QA specs, accessibility reports, and redline assets

    Problem & Opportunity

    Initial State

    • Complex, repetitive charting for every patient type
    • No referral suggestion logic — prone to misrouting
    • Manual compliance reviews before audits
    • Siloed case notes with no version history
    Original EHR interface showing complex navigation, outdated design patterns, and inefficient data entry workflows that healthcare professionals struggled with daily
    Click to enlarge

    Original EHR interface showing complex navigation and outdated design patterns

    Real Problem Faced

    Clinicians struggled with decision fatigue from duplicative forms, while administrators lacked real-time oversight into audit readiness. AI was distrusted unless its logic was made transparent.

    Resolution:

    We introduced smart charting with AI-assist fields, confidence badges, and hover-to-explain tooltips. A collapsible compliance drawer tracked real-time audit flags, and collaborative case notes gave admins context without interrupting care.

    Timeline

    PhaseDurationActivities
    DiscoveryMonth 1–2Interviews, usability audit, workflow analysis
    DefineMonth 2–3Personas, journey mapping, IA schema
    DesignMonths 3–6High-fidelity UI design, prototyping, accessibility
    ValidateMonths 5–7Multi-site usability testing, iterative updates
    DeliveryMonths 7–12Dev handoff, QA support, training & rollout assets

    Research & Insights

    Research Methods

    • 1:1 interviews (WIC & public health clinic staff)
    • Observation of live patient sessions
    • Survey feedback from 4 different public health agency types
    • Legacy system analytics (field usage, form abandonment)

    Key Insights

    • Documentation fatigue was driven by duplicated inputs and low discoverability
    • Referrals often failed due to lack of real-time decision support
    • Compliance concerns increased anxiety during audits
    • Collaboration needed context, not just shared access

    User Personas

    👩 Claire – WIC Clinician

    Goals:

    Reduce charting effort, ensure WIC compliance

    Pain Points:

    Repetitive data entry, confusing audit logic

    Needs:

    Smart charting, AI explainability, single-patient timeline

    👨 Mark – Program Administrator

    Goals:

    Track compliance across clinics, manage quality

    Pain Points:

    Blind spots into clinic activity, no version control

    Needs:

    Case note visibility, compliance dashboards, referral analytics

    User Journey Map

    Claire's Daily Flow

    StageUX Opportunity
    Patient VisitAI-assist + confidence indicators
    ChartingAuto-prefill + inline explainability
    ReferralsSuggested routing based on success rates
    Audit CheckReal-time compliance checklist
    Follow-upAccess to shared threaded case notes

    Mark's Admin Flow

    StageUX Opportunity
    OversightDashboard of clinic activities
    Audit PrepChecklist history + red flag logs
    Case ReviewNote versions + staff comment trail

    Competitive Analysis

    FeatureezEMRx (New)Legacy EHRCompetitors
    Smart Charting⚠️
    AI Referral Suggestions⚠️
    Real-Time Compliance Checks⚠️
    Threaded Case Notes⚠️
    Role-Specific Dashboards⚠️⚠️

    Key Differentiators:

    • Inline AI with explainability, not automation-only
    • Real-time audit tools designed for field staff
    • Patient-first timeline spanning charting, visits, and referrals

    Core Features & Innovations

    • Smart Charting: Auto-suggest fields with badge-level confidence
    • AI Referral Builder: Suggests destinations based on logic + overrides
    • Real-Time Compliance Drawer: Checklist with flag severity + notes
    • Threaded Case Notes: Comments, history, and role-based visibility
    • Patient Timeline: Chronological summary with inline preview

    Results & Impact

    Metrics

    MetricChange
    Documentation Time↓ 20%
    Compliance Pass Rate↑ 70%
    Case Notes per Patient↑ 2.3×
    Referral Time↓ 35%
    AI Transparency Clarity92% positive user feedback

    Qualitative Feedback

    "The referral suggestions saved me so much time — I finally trust it."
    – WIC Clinician
    "Audit prep doesn't feel like a fire drill anymore."
    – Program Director
    "I know what the AI is doing — and I can overrule it."
    – Public Health Nurse

    Final Reflections

    What I Learned

    • Design earns trust: Audit-ready design is about transparency, not control
    • AI ≠ automation: Users want augmentation with override
    • Simplicity scales: Reusable flows help serve multiple programs
    • Clinician time is precious: Microcopy and layout save minutes that matter
    "Design isn't just what it looks like — it's how a clinician trusts an EHR to document care, reduce audits, and get referrals right."